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Birmingham Rep in Centenary Square, Birmingham

Andy Holden

Andy Holden is an accomplished creative and brand design leader with a career at the intersection of brand, digital product, marketing, and service design, and is a member of our board of trustees.

Andy Holden is an accomplished creative and brand design leader with a career at the intersection of brand, digital product, marketing, and service design. With extensive experience across Automotive, FMCG, Entertainment, Technology, Tourism/Attractions and Luxury sectors, he has advised and collaborated with boards and executive teams to shape brand and digital strategies that drive audience engagement, loyalty, and growth.

Andy has led global multidisciplinary design teams and directed transformative initiatives for organisations including Dyson, Merlin Entertainments, Historic Royal Palaces, Universal Music, and Jaguar Land Rover, aligning creative vision with commercial and customer objectives.